Friday, May 30, 2014

Crazy Facebook Profits and User Numbers Ensures No Change For Users

FACEBOOK profits and User Count


As time progresses, users of Facebook seem to continue to be disgruntled at how they feel treated by the Menlo Park based company, as FB makes change after change to their platform with nary a word to the irrelevant commodity, the users.

It is as if they know that no matter what they do with the platform, users will continue to use FB, because the social platform is deeply entrenched in the day-to-day lives of their user base.

Think about it.  Sure, they change up how site admins interact with pages or that settings in your personal accounts can change day in and day out (it feels).  But most will never leave.  Our online lives have become somewhat dependent on the site. We all have our photos and connections (that FB allows) with friends and family, most will never leave.

And why won't Facebook change because of your complaining membership status?

Because according the numbers from the end of 2013, Facebook has 1.23 billion active users, measured on a monthly basis. This number is up 16% from the year before.

Another reason they will never change their ways is that...

- Revenue was $2.50 billion, up 72% vs Q1 2013

- Revenue from advertising was $2.27 billion, up 82% vs Q1 2013

What does this mean?  It means that no matter what you feel, there are very many users who use the platform blindly, clicking on advertising links, making things worth while for everyone on the other end of the blue bannered FB interface.

So while you may not like how they treat you, the bottom line is that it doesn't matter. FB is making more money than ever before, proving that what they're doing works... for them, and from a business sense of things, there is no reason to change their practices.

This also means users just have to man up and deal.  Regardless.

{Facebook Investor Reports; TheNextWeb Report on User Numbers }
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Hi - sorry for the confirmation but I need to weed out the noise from the well intended comments. Thanks for leaving a note... - Bruce